IWAKO are intricate puzzle erasers that bring joy to all who see them. Each eraser has multiple pieces that can be separated and put back together again. They work great as a high-quality eraser, so perfect for use in schools, at home, or in offices. But because they’re also so cute, people love to play with and collect them.

We’re OzAnimart, an Australian toy and games wholesaler, with exclusive rights to supply IWAKO erasers in Australia and New Zealand.

Choose from a huge range that has something for everyone

With thousands of different individual IWAKO available and collections ranging from animals to stationery to vehicles to food, there is always the perfect choice for your store. With new designs being added regularly, the range stays fresh and interesting for your customers.

Why should you stock IWAKO Erasers? 

You get a proven seller – A genuine Japanese icon, IWAKO erasers are sold and loved around the world. But no one sells the authentic original in Australia, so there is an opportunity for you to stock this product ahead of your competitors.

They align with your brand – The IWAKO range is not only adorable but also encaptures the memories the customer experiences in your store.

 They have a great appearance – Collectors of IWAKO Erasers can’t help but upload images on social media and talk about how cute they are! The talkability and popularity of this product means free publicity. 

They have mass appeal – This is a fun and joyful product that will catch the attention of children and adults alike. Create a small display in your store and watch customers stop and

marvel at these cute little puzzle erasers.

They’re highly collectible – This is not a buy it once product. Customers seem to fall in love with these erasers and become passionate collectors. And with such a huge range, that means lots of repeat sales.

It’s an easy purchase decision – This is a low friction and low cost buying decision. So as well as on normal shelf space, they sell very well at checkouts with impulse purchases.

They make perfect gifts – They’re fun, cute, practical AND inexpensive, making them a great gift for people to buy. What says I love you more than a cute koala bear trying to give you a hug?

They’re eco-friendly – The IWAKO range is non-toxic and free of harmful chemicals such as PVC, lead paint, latex and phthalate. IWAKO erasers are also fully recyclable (not that you’re going to want to throw them away).

They can be used in fun ways – As well as quality erasers, fun puzzles and cute characters, you can use IWAKO erasers in innovative ways. For example, teachers and parents homeschooling can use them as a mathematics aid.

To discuss stocking these wonderful little erasers of joy in your store, please call Ben on +61 3 9640 0351 or email benny@ozanimart.com.au.